Best. College. Ever.

A colleague at work passed along this amusing tidbit. If you visit the Univeristy of Tennessee at Martin website right now you will find a headline touting some great news for the school:

UT Martin named ‘Best Southeastern College’

Wow, that is quite exciting! I'm sure the kids at Emory are steaming, and I don't even want to know what the main UT campus at Knoxville thinks about this.

But wait. Now I am actually reading the story:

“University of Tennessee at Martin is one of 140 schools . . . receiving our 'Best in the Southeast' designation," said Robert Franek, The Princeton Review publisher and editorial director. “We believe these schools uphold the standards of our “Best Southeastern College distinction and provide students with a wide breadth of excellent schools to consider.”

Oh I see. So UT-Martin is the ‘Best Southeastern College’ in the same way that chocolate is one of the best 31 flavors at Baskin-Robbins (itself a myth, since there are always more than 31). I also like that they point out they are "West Tennessee’s only public, four-year institution outside of Memphis." And I'm the best-looking person sitting in my office wearing gray socks.

Well, congratulations anyway.